Complete re-brand and visual language created for Lenskart, India’s leading online shopping portal for eyewear - that has now expanded to more than 600 stores across the country. I worked on the initial re-brand and then contributed as part of the team to various sections. The project taught me a lot about large scale production and how to expand a brand.

 
Client: Lenskart
Work: Brand Identity/Packaging

Done while working at pmd.















   

©romikbosemitra
Boston, MA.